A lot of startups want to make animal flesh obsolete with tastier, more environmentally friendly products: Impossible Foods, Beyond Meat, and Mosa Meats, to name a few. If one of these companies can convince Americans that its new product is better than meat, it could put a dent in the livestock industry, which is responsible for roughly 4.2 percent of all U.S. greenhouse gas emissions.
One of the most audacious of those companies is Memphis Meats. Instead of engineering a meat replacement, Valeti’s startup is growing actual meat in a lab. “The products we’re producing are the delicious meat we’ve enjoyed for thousands of years — we’re just changing the process by which it’s produced,” he says.
Valeti isn’t your average Silicon Valley…
